zilvia brands

Designing Brand Identity A Comprehensive Guide to the World of Brands and Branding

Alchemy The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Luxury Strategy Break the Rules of Marketing to Build Luxury Brands

New Makers of Modern Strategy From the Ancient World to the Digital Age

How Brands Grow What Marketers Don't Know

Eating the Big Fish How Challenger Brands Can Compete Against Brand Leaders

American Dreams The United States Since 1945

Zag The #1 Strategy of High-Performance Brands

Building Strong Brands

Reagan The Life

Dreams of el Dorado A History of the American West

American Colossus The Triumph of Capitalism, 1865-1900

Culting of Brands Turn Your Customers into True Believers

Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

How Brands Grow 2 Revised Edition Including Emerging Markets, Services, Durables, B2B and Luxury Brands