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Your Customers Want Your Products to Be Green Best Practices of European Sustainability Leaders

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ISBN-10: 9081743309

ISBN-13: 9789081743303

Edition: N/A

Authors: Jacobine J. Das Gupta - Mannak M.Sc.

List price: $19.00
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Description:

Do you ask yourself how to create successful sustainability strategies? How to develop CSR strategies that make societal impact and business sense? Do you wish to embed CSR? Attract Generation Y employees? Cooperate with NGOs? Probably you are interested in how sustainability frontrunners do. 'Your customers want your products to be green' comes up with company best practices of European sustainability frontrunners. The book contains case studies of multinationals such as Ericsson, Shell, Rabobank, DSM, Philips, Danone and Veolia Environnement. This book is indispensable for managers who which to understand the key drivers for a CSR policy and its impact. It unveils insights how to use CSR…    
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Book details

List price: $19.00
Publisher: Das Gupta - Mannak
Binding: Paperback
Pages: 158
Size: 6.00" wide x 9.00" long x 0.37" tall
Weight: 0.528
Language: English