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Information Technology a Partner for Customer Satisfaction in Banking

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ISBN-10: 3845410930

ISBN-13: 9783845410937

Edition: N/A

Authors: Samuel Edusah Enguah

List price: $70.00
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Over the years customers have complained about the poor quality of services and products being offered by Ghanaian banks. Information Technology (IT) has been touted as the critical success factor for businesses since its inception. What would you expect when your bank rolls out its services or products through Information Technology innovations? What do banks have in mind when they roll out Information Technology? How would you feel when after these IT innovations, quality of service does not improve? Does your bank seek your view as a customer, or that of its staff especially that of those who deal directly with customers; on how information technology can be used to satisfy its…    
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Book details

List price: $70.00
Publisher: Lambert Academic Publishing
Binding: Paperback
Pages: 92
Size: 6.00" wide x 9.00" long x 0.22" tall
Weight: 0.330
Language: English