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Anatomy of a Trend

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ISBN-10: 1939235049

ISBN-13: 9781939235046

Edition: 2008

Authors: Henrik Vejlgaard

List price: $20.50
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Description:

A fascinating look at the predictable patterns behind trends. It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It is all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend. Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course. Includes business cases and easy-to-follow trendspotting guidelines.
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Book details

List price: $20.50
Copyright year: 2008
Publisher: Confetti Publishing Inc.
Publication date: 10/15/2012
Binding: Paperback
Pages: 275
Size: 5.91" wide x 9.06" long x 0.79" tall
Weight: 1.034
Language: English

Henrik Vejlgaard, M.A., M.Sc. (Copenhagen, Denmark), is the author of Anatomy of a Trend, the groundbreaking book about how changes in style and taste take place.