Dyson How One Man and His Machine Conquered Our Homes

Name: Dyson How One Man and His Machine Conquered Our Homes
Availability: OutOfStock
ISBN: 9781904879794

ISBN-10: 1904879799

ISBN-13: 9781904879794

Edition: 2006

Authors: Iain Carruthers

List price: $14.95

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Description:

As one of the most inspiring stories in business today, Dyson’s improbable success is retold here as a celebration of a brand that has become a symbol of great 21st century innovation and design. Driven on by its revolutionary bagless vacuum cleaner, Dyson has swept aside the iconic Hoover brand in many countries and generates $5 billion in worldwide sales. English inventor James Dyson and his crew are regarded as strong business protagonists, fighting to uphold their ideals and vision in a business environment more prone to nurturing the smooth corporate path of most big brands. Dyson’s story details the extraordinary risks they have taken—and will likely take again—in order to become and…

Book details

List price: $14.95
Copyright year: 2006
Publisher: Cyan Communications
Publication date: 11/1/2006
Binding: Paperback
Pages: 192
Size: 5.00" wide x 7.50" long x 0.75" tall
Weight: 0.440
Language: English

Preface	p. 8
Domestic Engineering	p. 13
It Either Works or It Doesn't	p. 25
The Good Life: Sanctuary and Domestic Weaponry	p. 47
The Adventure	p. 67
The Entrepreneur's Story	p. 85
Growing Up and Going Abroad: 1997-2005	p. 101
The Productive Narcissist	p. 121
Marketing: The Dyson Way	p. 141
Coda: A Life Less Ordinary	p. 167
Endnotes	p. 174
Bibliography	p. 176
Table of Contents provided by Ingram. All Rights Reserved.