Take a Stand for Your Brand : Building a Great Agency Brand from the Inside Out

ISBN-10: 1887229256

ISBN-13: 9781887229258

Edition: 1st 2005

Authors: Tim Williams, Bruce Bendinger

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Book details

Edition: 1st
Copyright year: 2005
Publisher: Copy Workshop, The
Binding: Paperback
Pages: 213
Size: 7.50" wide x 9.00" long x 0.75" tall
Weight: 1.188
Language: English

Bonnie Baker has been involved with analog design and analog systems for nearly 20 years, having started as a manufacturing product engineer supporting analog products at Burr-Brown. From there, Bonnie moved up to IC design, analog division strategic marketer, and then corporate applications engineering manager. In 1998, she joined Microchip Technologys Microperipherals Division as the analog/mixed signal applications engineering manager. This has expanded her background to not only include analog applications, but to the microcontroller. Bonnie holds a Masters of Science in Electrical Engineering from the University of Arizona (Tucson, AZ) and a bachelors degree in music education from Northern Arizona University (Flagstaff, AZ). In addition to her fascination with analog design, Bonnie has a drive to share her knowledge and experience and has written more than 200 articles, design notes, and application notes and she is a frequent presenter at technical conferences and shows. Pease attended Mt. Hermon School, and graduated from MIT in 1961 with a BSEE. He worked at Philbrick Researches up to 1975 and designed many OpAmps and Analog Computing Modules. Pease joined National Semiconductor in 1976. He has designed about 24 analog ICs including power regulators, voltage references, and temp sensors. He has written 65+ magazine articles and holds about 21 US patents. Pease is the self-declared Czar of Bandgaps since 1986. He enjoys hiking and trekking in Nepal, and ferroequinology. His position at NSC is Staff Scientist. He is a Senior Member of the IEEE. Pease wrote the definitive book, TROUBLESHOOTING ANALOG CIRCUITS, now in its 18th printing. It has been translated into French, German, Dutch, Russian, and Polish. Pease is a columnist in Electronic Design magazine, with over 240 columns published. The column, PEASE PORRIDGE, covers a wide range of technical topics. Pease also has posted many technical and semi-technical items on his main web-site: http://www.national.com/rap Many of Pease's recent columns are accessible there. Pease was inducted into the E.E. Hall Of Fame in 2002. Refer to: http://www.elecdesign.com/Articles/Index.cfm?ArticleID=17269&Extension=pdf See Pease's other web site at http://www.transtronix.com

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