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Retail and Channel Marketing

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ISBN-10: 1782546200

ISBN-13: 9781782546207

Edition: 2013

Authors: Sandro Castaldo, Monica Grosso, Katia Premazzi

List price: $33.95
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Description:

This text, written for graduate and postgraduate students investigates the current trends in channel management from both the distributors' and the manufacturers' perspectives.
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Book details

List price: $33.95
Copyright year: 2013
Publisher: Edward Elgar Publishing Limited
Publication date: 6/28/2013
Binding: Paperback
Pages: 288
Size: 6.50" wide x 9.25" long x 0.55" tall
Weight: 1.100
Language: English