Making a Difference 2. 0 The Ultimate Guide to Online Charitable Giving

Name: Making a Difference 2. 0 The Ultimate Guide to Online Charitable Giving
Availability: OutOfStock
ISBN: 9781616087487

ISBN-10: 161608748X

ISBN-13: 9781616087487

Edition: N/A

Authors: Howard Freeman

List price: $12.95

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Description:

The digital age has changed the way people contribute to worthy causes, withmore and more donations coming from online sources. Making a Difference 2.0serves as a bible for tech-savvy contributors and an essential starting block forbeginners, explaining the ins and outs of online charity, how it can differ fromtraditional methods of fundraising and donating, and how to ensure your contributionis being put to its best use. The book is targeted for two separate audiences—those that donate and those that utilize donations given to them. Anexhaustive index is included listing and rating all online giving platforms.

Book details

List price: $12.95
Publisher: Skyhorse Publishing Company, Incorporated
Publication date: 5/1/2012
Binding: Paperback
Pages: 192
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 0.660
Language: English



Acknowledgments


Introdution


Why Are You Reading This Book?


What This Book Is... and Isn't


How To Use This Book


Technical Nomenclature



Me? Raise Money?


First Timer?


Yes, I Can Spell Crowdsource (For the Experienced Online User)


For the Professional


Reality Check on Online Giving



Where Does The Money Go?


Shopping's As Easy As One Click


Security and Online Financial Transactions for the Internet-Leery


After the Money's Received: How to Say Thank You


For the Volunteer Fundraiser: Looking Under the Hood of a Charity's Financial Practices


Why You Should Consult These Sites



"Click to Confirm": The Best Ways to Give Online


"Don't Go It Alone." The Advantages of Raising Money Online with Other People


One Word: Plastic


Tell a Friend: Leveraging the Power of Crowds


Truly "Global Giving": Tapping into Worldwide Resources



The "Toolbox"


The Top 10 Fundraising Platforms (Full List is Appendix A)


Online Payment Solutions


The 10 Most Googled Charities or Giving Opportunities (And Why That's Important...)


A Device for Every Kind of Giver


The Dos and Don'ts


The Three Attributes of Major Donors


The Nine Tests of a Healthy Nonprofit



What Happens When We Give: In Us and Around Us


Who's the Real Competition?


The Arena of Vision


Our Vocations and the Community


Appendices



List of Online Giving Platforms



List of Charity Evaluation Services


Index