No B. S. Sales Success in the New Economy

Name: No B. S. Sales Success in the New Economy
Price: 6.95 USD
Availability: InStock
ISBN: 9781599183572

ISBN-10: 1599183579

ISBN-13: 9781599183572

Edition: 2010

Authors: Dan S. Kennedy

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Increase selling power, boost product value, and multiply salesby Dan KennedyEntrepreneurs are faced with a crashing economy and a fickle market, Kennedy once again comes to your rescue, inviting you to push past today's upsets and start moving forward into The New Economy. Uncovering new opportunities, revealing new requirements, and restoring time-honored business principles, Kennedy once again steers you in the right direction-toward success.Kennedy covers: Adapting successfully to the more critical, cautious, thoughtful New Economy Customer 15 trustworthy sales strategies designed for The New Economy How to re-position, escape commoditization, and safeguard price and profits in the…

Book details

List price: $15.95
Copyright year: 2010
Publisher: Entrepreneur Media Inc/Entrepreneur Press
Publication date: 1/1/2010
Binding: Paperback
Pages: 262
Size: 6.00" wide x 9.00" long x 0.61" tall
Weight: 0.836
Language: English



Foreword


Introduction



Fifteen No B.S. Strategies for Exceptional Success in Sales, Persuasion, and Negotiations



Strategy #1: IMMUnit Y To the Word"No"



Strategy #2: the Positive Power of Negative Preparation



Strategy #3: Use Listening To Influence People



Strategy #4: Avoid Contamination



Strategy #5: The Process of Personal Packaging



Strategy #6: Remembering Why You're There



Strategy #7: Do Expectations Govern Results?



Strategy #8: Proof: the Most Important Tool for Exceptinonal Success in Selling



Strategy #9: Fred Herman's K.I.S.S. Principle



Strategy #10: Sell Money At a Discount



Strategy #11: Always Compare Apples To Oranges



Strategy #12: in Search of the Free Lunch



Strategy #13: the Magic of Mystique



Strategy #14: I'D Rather Be Dumb Andpersistent Than Smart and Impatient



Strategy #15: Long Distance is Nowhere Near As Good As Being There



How To Stop Prospecting Once and for All



Positining, Not Prospecting



How To Use "Lead Generation Advertising" To Attract Highly Qualified Prospects



A No B.S. Start-To-Finish Structure for the Sale



the Six Steps of the No B.S. Sales Process



Dumb and Dumber


Things That Sabotage


Sales Success



B.S. That Sales Managers Shovel Onto Salespeople



Dumbest Things Salespeople Do To Sabotage Themselves



My Biggest Secret To Exceptional Results in Selling: Takeaway Selling



the Awsome Power of Takeaway Selling



A Final Word From the Author


Bonus Book


How To Read Anyone's Mind


References Section