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No B. S. Sales Success in the New Economy

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ISBN-10: 1599183579

ISBN-13: 9781599183572

Edition: 2010

Authors: Dan S. Kennedy

List price: $15.95
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Increase selling power, boost product value, and multiply salesby Dan KennedyEntrepreneurs are faced with a crashing economy and a fickle market, Kennedy once again comes to your rescue, inviting you to push past today's upsets and start moving forward into The New Economy. Uncovering new opportunities, revealing new requirements, and restoring time-honored business principles, Kennedy once again steers you in the right direction-toward success.Kennedy covers: Adapting successfully to the more critical, cautious, thoughtful New Economy Customer 15 trustworthy sales strategies designed for The New Economy How to re-position, escape commoditization, and safeguard price and profits in the…    
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Book details

List price: $15.95
Copyright year: 2010
Publisher: Entrepreneur Media Inc/Entrepreneur Press
Publication date: 1/1/2010
Binding: Paperback
Pages: 262
Size: 6.00" wide x 9.00" long x 0.61" tall
Weight: 0.836
Language: English

Fifteen No B.S. Strategies for Exceptional Success in Sales, Persuasion, and Negotiations
Strategy #1: IMMUnit Y To the Word"No"
Strategy #2: the Positive Power of Negative Preparation
Strategy #3: Use Listening To Influence People
Strategy #4: Avoid Contamination
Strategy #5: The Process of Personal Packaging
Strategy #6: Remembering Why You're There
Strategy #7: Do Expectations Govern Results?
Strategy #8: Proof: the Most Important Tool for Exceptinonal Success in Selling
Strategy #9: Fred Herman's K.I.S.S. Principle
Strategy #10: Sell Money At a Discount
Strategy #11: Always Compare Apples To Oranges
Strategy #12: in Search of the Free Lunch
Strategy #13: the Magic of Mystique
Strategy #14: I'D Rather Be Dumb Andpersistent Than Smart and Impatient
Strategy #15: Long Distance is Nowhere Near As Good As Being There
How To Stop Prospecting Once and for All
Positining, Not Prospecting
How To Use "Lead Generation Advertising" To Attract Highly Qualified Prospects
A No B.S. Start-To-Finish Structure for the Sale
the Six Steps of the No B.S. Sales Process
Dumb and Dumber
Things That Sabotage
Sales Success
B.S. That Sales Managers Shovel Onto Salespeople
Dumbest Things Salespeople Do To Sabotage Themselves
My Biggest Secret To Exceptional Results in Selling: Takeaway Selling
the Awsome Power of Takeaway Selling
A Final Word From the Author
Bonus Book
How To Read Anyone's Mind
References Section