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Photographer's Market Guide to Building Your Photography Business Everything You Need to Know to Run a Successful Photography Business

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ISBN-10: 1582972648

ISBN-13: 9781582972640

Edition: 2004

Authors: Vik Orenstein

List price: $22.99
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Description:

Displaying the same wit and charm that made her Creative Techniques for Photographing Children a commercial success, Vik Orenstein shoots straight with photographers on what it takes to build a successful photo business. She combines big-picture thinking with a soft touch to deliver sound, practical advice on such core topics as developing a marketing plan, building a clientele, networking and maintaining creative fulfillment.The guide is a major asset for:- Amateurs seeking a friendly overview of the business- Established photographers delving into a new niche- Freelancers interested in selling stock- Photographers starting their own studioAt 320 pages, the book's simultaneous deep and…    
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Book details

List price: $22.99
Copyright year: 2004
Publisher: F&W Media, Incorporated
Publication date: 4/26/2004
Binding: Paperback
Pages: 320
Size: 6.75" wide x 8.75" long x 0.75" tall
Weight: 1.342
Language: English

What It Means to Be a Photographer
You Are Here
Learning Your Craft
Finding Your Niche
The Business Plan: Your Blueprint for Success
Breaking In: Starting a New Business
Breaking Out: Bringing New Life to an Old Business
Breaking Away: Exploring New Niches
Calculator Magic: Pricing Your Work
Getting a Great Body of Work
Marketing Made Simple
The Secrets to Sales
Public Relations
Hello, Dave ... The Pros and Cons of Technology
The Life Cycle of a Small Business
Lawyer Jokes: Legal Issues
Accountant Jokes
Specialties
Your Life in Pictures: What Kind of Lifestyle Can You Expect?
Finding Your Place: Networking with Other Photographers
How to Learn--and Break--the Rules
Summary
Appendix A
Appendix B
Index