Industrial (Marketing) Revolution How Technology Changes Everything for the Industrial Marketer

Name: Industrial (Marketing) Revolution How Technology Changes Everything for the Industrial Marketer
Price: 21.52 USD
Availability: InStock
ISBN: 9781475998481

ISBN-10: 1475998481

ISBN-13: 9781475998481

Edition: 2013

Authors: Jared R. Fabac

List price: $26.95

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Description:

The industrial marketing sector?also known as business-to-business marketing? continues to rely on traditional advertising, marketing, and promotions to reach customers. But the old ways don?t work anymore, and it?s time to revolt. Jared R. Fabac, a renowned marketing expert, outlines the new technology, tools, and platforms that can help you participate in the revolution. He also outlines the dire consequences that could befall the companies that cling to the ways of the past. In this guidebook, you?ll learn how to ? Transform your marketing for today?s audience;? Get found by the buyers you target;? Convert more prospects in shorter time;? Put your lead generation efforts on autopilotNew…

Book details

List price: $26.95
Copyright year: 2013
Publisher: iUniverse, Incorporated
Binding: Hardcover
Pages: 204
Size: 6.00" wide x 8.75" long x 0.75" tall
Weight: 0.792
Language: English

Jared R. Fabac is an industrial marketing expert and has been featured in trade journals such as MBA Magazine and Inside Business. He is certified as a business consultant through the Small Business Administration and holds numerous other industry certifications. One Fortune 100 manufacturer called him ?the Salvador Dali of marketing? for his ability to visualize market opportunities in the industrial sector. He is a partner in the leading digital agency Idea Bright Marketing and currently lives in Virginia.