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Exploring the Art and Technology of Web Design

ISBN-10: 1401871070

ISBN-13: 9781401871079

Edition: 2006

Authors: Ruth Ann Anderson

List price: $102.95
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Description:

This introduction to designing high-impact websites shows how to combine an understanding of design principles with the right images and the right authoring software to create visually compelling Web sites that offer a first-rate user experience. In a highly practical approach, the reader is introduced to essential features of basic programs of Web design?Macromedia Dreamweaver and Flash plus HTML?as well as how these programs interact with the Web design features of Adobe Photoshop and Illustrator. Unlike the many software books that devote in-depth coverage to just one of these programs, Exploring the Art and Technology of Web Design takes the holistic approach designers need to succeed in a client-driven work environment, delivering a thorough understanding of ALL of the elements that go into great web design. An examination of key related topics?vector and pixel images, FTP programs, simple digital audio and video-editing software?contributes to the development of both a technological understanding of the software and a conceptual understanding of the design principles that lead to the creation of striking Web sites.
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Book details

List price: $102.95
Copyright year: 2006
Publisher: Delmar Cengage Learning
Publication date: 7/15/2005
Binding: Paperback
Pages: 384
Size: 8.00" wide x 9.75" long x 0.75" tall
Weight: 1.980
Language: English

On Stage: HTML
The Basics: An Introduction to the Internet, HTML and Web Safe Colors
Images, Links, and HTML Tables
On Stage: Dreamweaver
An Introduction to Site Design, Save for the Web Features, Image Maps, and Dreamweavers
Navigation, Linking, and Image Slicing in Photshop and Illustrator
Ramesets, Grames, and Navigation with Rollovers
Navigation in Four Parts, Gesture, and Type
Layers, Media Files, FTP, and Uploading to the internet
On Stage: Flash
An Introduction to the Flash Environment, Frame-by-Frame Animation, and Symbols
Creating Motion Tweens, Motion Guides, and Illustrator SWFs
Masks and Raster Images
An Introduction to ActionScript
Type and Movie Clips
Importing Audio and Video
Creating a Web Site and Scenes
Creating a Web Site with Root ActionScript
Optimizing Publishing, and Uploading to the Internet
Index