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ISBN-10: 140109211X
ISBN-13: 9781401092115
Edition: N/A
List price: $26.99
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Description:
Cool News of the Day (Volume 1) is a must-read for anyone who believes that insights and ideas are the heart and soul of business success.Within these pages are insightful and ideaphoric stories about art, people, economics, fashion, prices, communication, cars, drugs, music, money, tactics, media, retailing, design, humor, management, health, strategy, loyalty, food, sports, colors, poetry, sex, technology, culture, behavior, attitude, life, death, love, hate, triumph and tragedy.All of these stories were published in 2002 via Cool News of the Day, a daily e-mail newsletter, and Reveries.com, an online magazine for marketing people. Would that it were possible to take all that is Cool News… and tie it up into a neat sentence that captures what all of these stories mean! The simple promise is that the stories make you think -- and better yet, that you can make them work for you.To download a press release about Cool News of the Day (Volume1), please click here.What People Are Saying"Any marketer on top of his or her game starts the day with coffee and what Cool News of the Day identifies as a must-know story . . . at least that´s what I do." -- Watts Wacker, First Matter"It´s my morning information vitamin." -- Jack Haber, Colgate-Palmolive". . . A steady stream of stimuli . . ." -- Rod Vernon, Dell Computer". . The perfect marketing stimulant to my day." -- Bruce McDonald, Ford Motor Company, Australia". . . Fresh, interesting, and . . . cool." -- Bob Pifke, Visa