Development for Academic Leaders A Practical Guide for Fundraising Success

ISBN-10: 1118270177

ISBN-13: 9781118270172

Edition: 2012

Authors: Penelepe C. Hunt, John Lippincott

List price: $44.00
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Description:

Fundraising is an increasingly important responsibility for academic leaders, from department chairs to deans and on up into the executive ranks in higher education. In this book Penelepe Hunt (professional fundraiser, teacher, management consultant and executive coach) shows the vital role that academic leaders play in raising funds. She explains how leaders can learn the skills to become effective at networking, entrepreneurial, and productive fundraisers. This book offers a concise, practical guide to academic leaders succeed in their development activities. Hunt breaks down fundraising in a way that clarifies roles, responsibilities, programs, activities, politics, sources, and process . . .everything an academic leader needs to know in order to succeed.
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Book details

List price: $44.00
Copyright year: 2012
Publisher: John Wiley & Sons, Incorporated
Publication date: 10/2/2012
Binding: Hardcover
Pages: 256
Size: 6.00" wide x 9.00" long x 0.75" tall
Weight: 1.210
Language: English

Foreword
Development and Academic Leaders
The Role of Academic Leaders in Development
Staffing
Working with the Central Development Office
Prospect Management
Organizing Your Time for Development Success
Development Basics from an Academic Leader's Perspective
The Cycle of Giving
Types of Giving
Stepping into a Donor Relationship
Cultivation
Solicitation
Stewardship
Case Study: Engaging High-Profile Alumni
Development Program Components
Communications
Campaigns
Annual Giving
Events
Corporations and Foundations
Advisory Committees
Case Study: The Rewards of Long-Term Relationships
Special Topics
Notes for Department Heads, Center and Institute Directors, and Other Academic Leaders
Engaging Campus Leadership in Your Development Efforts
Working with Donors Across Program Lines
Engaging Your Own Community
For Presidents and Provosts
Leadership Transitions
Case Study: Coordinating Donor Relationships Across Programs
Recommended Resources
Acknowledgments
The Author
Index
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