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Mom Blogging for Dummies

ISBN-10: 1118038436

ISBN-13: 9781118038437

Edition: 2011

Authors: Wendy Piersall, Heather B. Armstrong

List price: $17.99
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Description:

The first book aimed at the growing population of Mom bloggers! The population of Mom bloggers is growing at a stunning pace and they boast an audience of more than 23 million women reading, posting, or commenting on blogs every week. This fun and friendly guide is the first book of its kind to target moms who are looking to become a savvier blogger, build a personal brand, earn free products to review or give away, or make some extra cash through ad revenue. Named by Nielson as one of the most influential moms online, author Wendy Piersall helps you determine the right business model for your blog and then create a professional, in-demand personal brand. Serves as a road map for the growing population of moms who are interested in creating a blog or enhancing an existing blog Explains how to define a business model, understand your reader demographics, and choose the right look and feel for your blog Addresses delicate issues such as dealing with privacy and family members who don't want to be featured on your blog Walks you through using social media to extend your personal brand, building traffic with SEO and blog networks, and having a plan and policies in place when big brands and media come calling Offers a very unintimidating format as well as the usual fun and friendly For Dummies approach to demystifying a topic This beginner guide presents baby steps for breaking into the often-daunting mom blogging community, with practical advice on how to join and become an accepted member of this exciting world.
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Book details

List price: $17.99
Copyright year: 2011
Publisher: John Wiley & Sons, Limited
Publication date: 7/15/2011
Binding: Paperback
Pages: 384
Size: 7.50" wide x 9.50" long x 1.00" tall
Weight: 1.232
Language: English