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Social Media Field Guide Second Edition

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ISBN-10: 098302863X

ISBN-13: 9780983028635

Edition: 2nd 2013

Authors: Krista Neher, Kim Quindlen, Kelly Quindlen

List price: $18.95
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Description:

Second edition of Krista Neher's bestselling book on social media marketing and how to apply it to grow your business.
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Book details

List price: $18.95
Edition: 2nd
Copyright year: 2013
Publisher: Boot Camp Digital
Publication date: 4/17/2013
Binding: Paperback
Language: English

Krista E. Neher (B.B.A., Wilfrid Laurier University) is the CEO of Boot Camp Digital, author of the bestselling Social Media Field Guide, international speaker and managing director of the Institute for Social Media at Cincinnati State. Krista is a social media marketing pioneer, having created one of the first corporate Twitter accounts in 2007 when she was VP marketing at an internet start-up company. By leveraging social media, Krista built the company to 40,000 registered users in four months, beating out competitors who spent millions of dollars on marketing. Prior to this work, Krista spent over five years at Procter & Gamble in a career spanning marketing and finance in which she…