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Www. Advertising Advertising and Marketing on the World Wide Web

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ISBN-10: 0823058611

ISBN-13: 9780823058617

Edition: 2003

Authors: Richard Adams, Richard Adams

List price: $29.95
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Book details

List price: $29.95
Copyright year: 2003
Publisher: Watson-Guptill Publications, Incorporated
Publication date: 3/1/2003
Binding: Paperback
Pages: 192
Size: 8.25" wide x 9.25" long x 0.50" tall
Weight: 0.704
Language: English

Web Ads - Pros and Consp. 8
Design Featuresp. 36
Tools of the Tradep. 66
Reacting to the Marketp. 86
Branded Contentp. 116
Showcasep. 134
Referencep. 184
Table of Contents provided by Blackwell. All Rights Reserved.