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Successful Fundraising A Complete Handbook for Volunteers and Professionals

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ISBN-10: 0809238462

ISBN-13: 9780809238460

Edition: 2nd 1999 (Revised)

Authors: Joan Flanagan

List price: $18.95
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Based upon examples from real life, Successful Fundraising features a range of strategies, advice and time-proven fund-raising techniques as well as new ways of using the Internet and E-mail to secure funds for voluntary projects.
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Book details

List price: $18.95
Edition: 2nd
Copyright year: 1999
Publisher: McGraw-Hill Companies, The
Binding: Paperback
Pages: 336
Size: 6.50" wide x 9.25" long x 0.75" tall
Weight: 1.166
Language: English

Introduction
Acknowledgments
Fundraising in the Information Age: The Road Ahead for Fundraisersp. 1
The Fundraising Teamp. 23
Selling Products and Services: Raising Money from Customers and Clientsp. 47
Special Eventsp. 59
Getting Started: How to Ask for Moneyp. 83
Building the Base by Yourself: With Direct Mail, E-Mail, Phones, and Door-to-Doorp. 105
Mass-Marketing Your Message: How the Professionals Use the Internet, Direct Mail, Telemarketing, and Door Canvassingp. 131
How to Find the Big Giversp. 151
Major Gifts: The Big Gift - Nowp. 171
Planned Gifts: The Big Gift - Laterp. 199
Corporate Grantsp. 217
Corporate Marketing Partnershipsp. 237
Foundation Grantsp. 253
Other Grant Makers: Religious Denominations, United Ways and Alternative Funds, Civic Organizations, and Government Grants and Contractsp. 271
Endnotesp. 281
Resource Guidep. 287
Indexp. 311
Table of Contents provided by Blackwell. All Rights Reserved.