Edition: 2nd 1999 (Revised)
List price: $18.95
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Description: Based upon examples from real life, Successful Fundraising features a range of strategies, advice and time-proven fund-raising techniques as well as new ways of using the Internet and E-mail to secure funds for voluntary projects.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $18.95
Copyright year: 1999
Publisher: McGraw-Hill Companies, The
Size: 6.50" wide x 9.25" long x 0.75" tall
|Fundraising in the Information Age: The Road Ahead for Fundraisers||p. 1|
|The Fundraising Team||p. 23|
|Selling Products and Services: Raising Money from Customers and Clients||p. 47|
|Special Events||p. 59|
|Getting Started: How to Ask for Money||p. 83|
|Building the Base by Yourself: With Direct Mail, E-Mail, Phones, and Door-to-Door||p. 105|
|Mass-Marketing Your Message: How the Professionals Use the Internet, Direct Mail, Telemarketing, and Door Canvassing||p. 131|
|How to Find the Big Givers||p. 151|
|Major Gifts: The Big Gift - Now||p. 171|
|Planned Gifts: The Big Gift - Later||p. 199|
|Corporate Grants||p. 217|
|Corporate Marketing Partnerships||p. 237|
|Foundation Grants||p. 253|
|Other Grant Makers: Religious Denominations, United Ways and Alternative Funds, Civic Organizations, and Government Grants and Contracts||p. 271|
|Resource Guide||p. 287|
|Table of Contents provided by Blackwell. All Rights Reserved.|