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School Newspaper Adviser's Survival Guide

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ISBN-10: 078796624X

ISBN-13: 9780787966249

Edition: 1998

Authors: Patricia Osborn

List price: $29.95
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Description:

Packed with tested tips, techniques and time-savers--including over 100 reproducible exercises, forms and letters--School Newspaper Adviser's Survival Guide helps you in all aspects of the job--from organizing staff and workspace, and handling production details, to training students in good newswriting style and the journalistic approach. Four sections cover staff organization and mission, newswriting, layout, and time management.
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Book details

List price: $29.95
Copyright year: 1998
Publisher: John Wiley & Sons, Incorporated
Publication date: 12/16/1997
Binding: Paperback
Pages: 420
Size: 8.25" wide x 11.00" long x 1.00" tall
Weight: 2.486

Acknowledgments
About the author
About this resource
Gaining Perspective, Gaining Control
Focus: Your role as adviser
So much to do, so little time
A key to success: FOCUS
Priorities and expectations
Priority and progress assessment
Whose paper?
Wanted: A staff that works
What works ... works
Staff application
Application for editor and staff positions
Creating a sense of teamwork and responsibility
Code and contract for staff members
Staff manual: Job descriptions
Grading: The need for creative solutions
Reporters' special duties
Special duty assignment sheet
Portfolio contents
Progress report: Special duty assignments
Daily staff diary
Defining your publication's purpose and personality
Questioning your role
Assess your position
What is the major concern of the school newspaper?
Purpose and advantages of publishing a school paper
Settling on size
What works--what doesn't
How medium affects message
School newspapers as a laboratory for learning
Dialogue box: Your chance to speak out
Checklist for fine-tuning your paper's coverage
Students' rights ... and Hazelwood, too
The need for student press freedom
It's the law! Hazelwood School District vs. Kuhlmeier January 13, 1988
The student press as public forum: Right for schools and students
Sample policy statement
Where you fit in as adviser
Successful approaches for advising without begging or threats
Defining your paper's mission
Mission statement
Ground rules for reporting sensitive and controversial issues
Outside and inside pressure groups
Controversial and sensitive issues: What course to take
Newswriting Workshop
Good reporting: The key to good papers
What makes a story newsworthy
How to find "hard" news for a school paper
Where stories come from
School coverage
Getting on the beat
Beat coverage of clubs
Building on beats
Coverage form: Department chairpersons
Community coverage
Local concerns
Community problems and possibilities
Entertainment and activities
Participatory journalism
National and world issues
Bringing the world closer
Avoiding pitfalls of issue-oriented reporting
Getting the issues in focus
Getting good interviews
Reporter guidelines
Reporter guidelines: Beyond the 5W's and H
Newswriting Workshops
Newswriting workshop: Note to advisers
The clean, lean style of newswriting
Exercises
Developing the newswriter's mindset
Exercise
Focus on newswriting
Exercises
Focus on newswriting--Using quotes correctly
Exercises
Write it right--Obeying the rules
Write it right--Who's who and what's that
Exercise
Write it right--Little words, big problems
Exercise
Write it right--A theory of relativity
Exercise
Write it right--Making difficult choices
Exercise
Write it right--Words for the wise
Exercises
News stories--Putting first things first
Exercise
Getting a good start
Get the essentials in every summary lead
Exercise
Writing the lead
Exercises
The new newswriting
Organizing straight news, inverted pyramid style
Exercise
News briefs--Sharpening your skills
Exercises
The time is now
Exercises
Note to advisors
Copy editing via symbols
Exercises
Paragraphs in transition
Steps for organizing complex news stories
Exercises
The whens, hows, and whys of using quotes
Exercise
Choosing the sidebar route
Variations on the lead
Exercises
Featuring features
Getting your features in focus
Exercises
In-depth reporting--Covering all the angles
Exercises
Original approaches to columns and humor
Exercises
Accent on entertainment
Exercises
Room for opinion--Editorials
Exercises
Problem or promise--School sports writing
Exercises
Preparation of copy
Tracking sheet
Interview evaluation request
Reporter's assignment sheet
Newswriting workshop: Answer key
Newspaper Layout: The Sense Behind the Style
Getting attention
Choosing Style
This above all: Content
Designing reader-friendly copy blocks
Exercise
Recreating a dummy
Guidelines for marking dummy layouts
Exercise
Setting attractive standards
An introduction to popular type families
What's in a nameplate?
Laying out pages: From the beginning
Writing effective headlines
Newspaper headline schedule
Character count chart for writing headlines
Exercises
Headline assignment form
Refining the method
A note about bad copy
Exercise
Page layouts: The total effect
Guidelines for avoiding layout pitfalls
Exercise
Adding advertising
The pluses of advertising
Making advertising an asset to layout
Ad placement comes first
Achieving sharp-looking advertising
And then there's the business card
Varying ad shapes and sizes
Make it a rule
Thinking like a copywriter
Questioning classifieds
Exercises
Photography--Picturing the news
The double duty of a good photograph
Step one to better photography: Planning
Step two: The view through the camera
Photo assignment sheet
Photo identification form
Guidelines for better news photos
The final step: Creative cropping makes a difference
Manipulating photos by computer
Guidelines for creative cropping
Managing to Find Time, Finding Time to Manage
Curing financial woes
Believe in the need!
Sources of support
Ten reasons today's school newspaper is a vital tool for learning
Setting your goals
Mounting your advertising campaign
Launching your campaign
Getting started
Letter to potential advertisers
Request letter to past advertisers
End-of-year thank-you for support
Advertising contract
Invoice
Organizing the school newsroom
Creating a system within a system
Dealing with space
Preparing for action
Keeping kids posted
Space of their own
Planning ahead with forms and files
Contribute to recycling
File as much as you can by computer
Count on the computer--Keep it organized
Make your space work-oriented
Shortcuts worth taking
Adopt a 'no excuses' policy
Organizing for efficient computing
Direct your--and your students'--energies
Assess your true needs
Learn by doing
Glossary of keyboard shortcuts for computer commands
Glossary of shortcuts for keyboard-generated icons
Making a good paper better
Assess your own progress
Self-checking critique: 100 points for judging school papers
More than 50 hints for every phase of publication
Appendices
Glossaries for Desktop Publishing and Journalism
Style manual
Ideas for stories, ads, money raisers
Resources for additional information and support