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Second Thoughts Seeing Conventional Wisdom Through the Sociological Eye

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ISBN-10: 0761988246

ISBN-13: 9780761988243

Edition: 3rd 2004 (Revised)

Authors: Karen A. Cerulo, Janet M. Ruane

List price: $39.95
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"It is a wonderful book from which to teach introductory sociology. I like Second Thoughts a great deal and I am eager to use it in a Third Edition ."                                                                                  -Hugh F. Lena, Providence College "A major strength is that the students like the text and they read it. The essays are a really good way of raising questions and simultaneously introducing students to sociological concepts and terms."                                                                         -Paul Semm, San Diego State University "Be fearful of strangers," "beauty is only skin deep," "haste makes waste," "actions speak louder than words," -who among us is not familiar with these sayings? Adages such as these shape everyday conventional wisdom, the beliefs that constitute a cultures common knowledge. However, conventional wisdom often contains only elements of truth, and social patterns and behaviors frequently contradict the wisdoms we embrace. The Third Edition of Second Thoughts: Seeing Conventional Wisdom Through the Sociological Eye addresses the disparities that exist between conventional wisdom and social life. Through twenty-two essays, authors Janet M. Ruane and Karen A. Cerulo examine popular conceptions of important social subjects that we may accept as commonly held beliefs. This book illuminates how reviewing conventional wisdom with a sociological eye can lead to a more insightful understanding of social life. Features of This Text Highlights the key terms, ideas, and theories in each chapter that are defined in the glossary; Includes exercises that reinforce the ideas discussed in each chapter and help students apply sociology beyond the classroom; Contains an annotated guide that recommends both traditional and Internet resources for further reading. New to the Third Edition Two new essays have been added on addressing individualism and community issues (Essay 7) and exploring technologys impact on our lives (Essay 21); Updated essays incorporate
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Book details

List price: $39.95
Edition: 3rd
Copyright year: 2004
Publisher: SAGE Publications, Incorporated
Publication date: 3/6/2004
Binding: Paperback
Pages: 328
Size: 6.00" wide x 9.00" long x 0.70" tall
Weight: 0.066
Language: English

Robert K. Yin is President of COSMOS Corporation, an applied research and social science firm. Over the years, COSMOS has successfully completed hundreds of projects for federal agencies, state and local agencies, and private foundations, and most of this book's applications come from these projects. Outside of COSMOS, Dr. Yin has assisted numerous other research groups, helping to train their field teams or to design research studies. A recent engagement has been with the United Nations Development Programme, and another assignment has been to provide guidance to assist doctoral students at the University of Copenhagen. Currently, Dr. Yin holds the position of distinguished scholar-in-residence at American University's School of International Service (Washington, DC). Earlier, he served as Visiting Scholar at the U.S. Government Accountability Office's research methodology division. Dr. Yin has authored nearly 100 journal articles and books. His first book on the case study method, Case Study Research: Design and Methods (2014) is in its fifth edition. He has edited two case study anthologies (Yin, 2004; and 2005) and has most recently authored a new text on qualitative research methods (Yin, 2011). Dr. Yin received his B.A. in history from Harvard College (magna cum laude) and his Ph.D. in brain and cognitive sciences from M.I.T.Karen A. Cerulo (PhD, Princeton University) is a professor of sociology at Rutgers University. Her research interests include culture and cognition, symbolic communication, media and technology, and comparative historical studies. Professor Cerulo's articles appear in a wide variety of journals, including the American Sociological Review, Contemporary Sociology, Poetics, Social Forces, Sociological Forum, Sociological Inquiry, Communication Research, and annuals such as the Annual Review of Sociology and Research in Political Sociology. She is the author of three books: Identity Designs: The Sights and Sounds of a Nation, winner of the ASA Culture Section's award for the Best Book of 1996 (Rose Book Series of the ASA, Rutgers University Press); Deciphering Violence: The Cognitive Structure of Right and Wrong (Routledge); and Never Saw It Coming: Cultural Challenges to Envisioning the Worst (University of Chicago Press). She has also edited a collection entitled Culture in Mind: Toward a Sociology of Culture and Cognition (Routledge). Professor Cerulo's teaching and research earned her both the Rutgers University Awards for "Distinguished Contributions to Undergraduate Education" and the "Scholar-Teacher Award." In 2014, she was named the Robin Williams Lecturer for the Eastern Sociological Society.

Janet M. Ruane (PhD, Rutgers University) is a professor of sociology at Montclair State University. She has served as her department's undergraduate and graduate program director. Professor Ruane's research interests include formal and informal social control mechanisms, media and technology, research methods, and applied sociology. She is the author of Essentials of Research Methods (Blackwell) and has contributed articles and chapters to several journals and collections including Sociological Forum, Sociological Inquiry, Law and Policy, Communication Research, Sociological Focus, Journal of Applied Sociology, and Science as Culture. Since stepping into her first classroom, Professor Ruane has accumulated decades of valuable teaching experience in both introductory and advanced-level sociology courses. These years have afforded her a wealth of opportunities for generating and fine-tuning many second thoughts.nbsp;

Numbers Don't Lie
Winning Is Everything
Children Are Our Most Precious Commodity
Social Structure
Love Knows No Reason
Stress Is Bad for Your Well-being
The "Golden Years" Are Tarnished Years
Culture Meets Social Structure
Americans Are Becoming More and More Individualistic
Socialization and Identity
What's in a Name? That Which We Call a Rose by Any Other Name Would Smell As Sweet
Beauty Is Only Skin Deep
The More We Pay, the More It's Worth
Money Is the Root of All Evil
You've Come a Long Way, Baby
America Is the Land of Equal Opportunity
Deviance, Crime, and Social Control
Violence Is on the Rise in the United States-No One Is Safe
There Ought to Be a Law
Honesty Is the Best Policy
Social Institutions: Marriage and Family
The Nuclear Family Is the Backbone of American Society
Marriage Is a Failing Institution
Social Institutions: The Economy
Welfare Is Ruining This Country
Immigrants Are Ruining This Nation
Social Institutions: Media and Technology
Technology Is Taking Over Our Lives
Social Institutions : Education
Education Is the Great Equalizer
Why Do Conventional Wisdoms Persist?