Inside Networking Marketing : An Expert's View into the Hidden Truths and Exploited Myths of America's Most Misunderstood Industry

Name: Inside Networking Marketing : An Expert's View into the Hidden Truths and Exploited Myths of America's Most Misunderstood Industry
Price: 3.8 USD
Availability: InStock
ISBN: 9780761521761

ISBN-10: 0761521763

ISBN-13: 9780761521761

Edition: 2nd 2000 (Revised)

Authors: Leonard W. Clements

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Description:

An MLM Insider Reveals the Truths and Myths of the Industry If you're thinking about becoming one of the 6.3 million people now involved in network marketing, you may be frustrated by the surprising lack of reliable information available on MLM. With this eye-opening insider's account, you'll understand both the immense potential of this exciting industry and its vulnerability to exploitation and abuse. In this lively and entertaining book, MLM expert Leonard W. Clements shows you: ·How compensation plans really work ·Surprising facts and myths about network marketing ·Why MLM is so maligned by the media and regulatory authorities ·How not to lose money in MLM ·Cutting-edge strategies…

Book details

Edition: 2nd
Copyright year: 2000
Publisher: Crown Publishing Group
Publication date: 3/2/2000
Binding: Paperback
Pages: 320
Size: 5.25" wide x 8.50" long x 0.75" tall
Weight: 0.836
Language: English

Foreword
Acknowledgments
Read This Before You Proceed!
The State of the Industry MLM: The Industry of the '90s?
The MLM Stigma: Are We Our Own Worst Enemies?
MLM Bashing in the Media: Why It May Never End and What We Can Do About It!
Government Scrutiny of Network Marketing MLM Start-Ups: Are They Strangling the Industry?
The Hype Cycle Revs Up The MLM Name Game Romantic Semantics: Deciphering MLM's Secret Language Does MLM Make Us Goofy?
What We Should Be Doing (But Are Not) MLM and Mail-Order Advertising at Its Weirdest: My All-Time Top Favorites!
The ABC Technique The Land of 100,000 Unrecruited Heavy Hitters What Do Your ProspectsReallyWant?
The Perfect Close MLM Strategies—Ground Floor or Momentum?
MLM Defense Courting MLM: Are We Ever Going to Get Married?
What We Should Not Be Doing (But Are) MLM Failures: Who's Really Responsible?
Pyramid, Ponzi, and Investment Schemes: Is One Hiding Behind Your MLM Program?
MLM Programs That Never Work—But Won't Go Away!
The Saturation Myth The Big Lie Downline Pirates: The Scourge of the MLM Industry
The Numbers Game Multilevel Marketing: The Myth Behind the Numbers Deep Inside MLM Compensation Plans
The Compensation Machine How Much Money Are You Making?
If You Torture the Data Long Enough, You Can Make It Say Anything How to Recruit 100 Distributors a Day, Every Day of the Week! Survey Results (and What They Mean) Conclusion Resources Compensation Plan Terms
Recommended Reading
Index
About the Author
Table of Contents provided by Publisher. All Rights Reserved.