Business of Software What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad

Name: Business of Software What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
Price: 3.08 USD
Availability: InStock
ISBN: 9780743215800

ISBN-10: 074321580X

ISBN-13: 9780743215800

Edition: 2004

Authors: Michael A. Cusumano

List price: $30.00

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Cusumano links issues of strategy & organization with those of managing technology. He argues that the way to success in the software business lies in choosing a business model that will capitalize on the good times & survive the bad.

Book details

List price: $30.00
Copyright year: 2004
Publisher: Free Press
Publication date: 3/15/2004
Binding: Hardcover
Pages: 352
Size: 6.00" wide x 9.00" long x 1.10" tall
Weight: 1.188
Language: English



Acknowledgments


Preface



The Business of Software: A Personal View



Strategy for Software Companies: What to Think About



Services, Products, and More Services: How Software Became a Business



Best Practices in Software Development: Beyond the Software Factory



Software Entrepreneurship: Essential Elements of a Successful Start-up



Start-up Case Studies: Software Products, Services, and Hybrid Solutions



Conclusion: The "ldeal" Versus "Realistic" Software Business


Appendix


Notes


Index