The Gene Ho story begins as a young 22-year-old man who picked up a camera and fell in love with taking pictures.The year was 1991 and it was way before the days of digital.At the time, there were few 22-year-old wedding photographers out there.But he became a success by marketing himself as "The Friend of the Bride."Basically he created a makeshift marketing campaign where he billed himself as "cool" enough to be fun and creative - "mature" enough to get the job done.His studio at the time was in the spare bedroom in his Myrtle Beach, SC apartment.Today Gene Ho Photography has 22 photographers that work in 8 different cities around the nation.His studio has photographed some of the… nation's top celebrities insports, politics And The arts.