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Sports and Entertainment Management

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ISBN-10: 0538438290

ISBN-13: 9780538438292

Edition: 2005

Authors: Ken Kaser, John L. Brooks, John R. Brooks

List price: $60.95
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Description:

Sports and Entertainment Management serves as a one-semester course for marketing and business management students. Using topics in the sports and entertainment industries, the text and multimedia supplements cover the basic functions of management as outlined in national and state standards. Management topics discussed in the twelve chapters include leadership, finance, product management, people management, information management, legal and ethical issues, customer relations, sales management, managing change, and career development.
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Book details

List price: $60.95
Copyright year: 2005
Publisher: Cengage South-Western
Publication date: 3/18/2004
Binding: Paperback
Pages: 320
Size: 8.25" wide x 10.50" long x 0.50" tall
Weight: 1.430
Language: English

What is Sports and Entertainment Management?
Management Basics
Sports Management
Entertainment Management
College and Amateur Sports
Managing College Athletics
Managing Amateur Sport
Economic Impact
Professional Sports
Managing Big League Sports
Organizing A Professional Team
Agents, Managers, and Ethics
Sports and Entertainment Management
Managing Local Events
Managing College Events
Managing Professional Sports
Managing Other Events
Management Function
Planning
Organizing
Implementing and Controlling
Decision Making
How Managers Make Decisions
Group Decision Making
Knowledge Management
Management Strategies
The Building Blocks of Strategy
The Process of Strategic Management
Strategic Planning Tools
Organizing and Staffing
Coordinating for Success
Networking and Delegation
Management Careers in Sports and Entertainment
Leaders in a Changing Environment
Characteristics of Leaders
How Do Leaders Motivate?
Agents of Change
Managing Groups and Teams
Understanding Group Structures
Building Successful Teams
Designing a Team-Based Organization
Managing Operations
Operations Management
Control Through Evaluation
Managing With Information Technology
Management Information Systems
Implementing Strategies with an MIS