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Tourism Principles, Practices and Philosophies

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ISBN-10: 0471622559

ISBN-13: 9780471622550

Edition: 6th 1990

Authors: Robert W. MacIntosh, Charles R. Goeldner

List price: $46.95
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Book details

List price: $46.95
Edition: 6th
Copyright year: 1990
Publisher: John Wiley & Sons, Incorporated
Publication date: 2/16/1990
Binding: Hardcover
Pages: 534
Size: 7.80" wide x 9.53" long x 1.26" tall
Weight: 2.178
Language: English

UNDERSTANDING TOURISM: ITS NATURE, HISTORY, AND ORGANIZATION. Introductory Principles, Study Approaches, Importance, History, and Careers. How Tourism Is Organized: World, National, and Regional Organizations. How Tourism Is Organized: Industry Segments and Trade Associations. MOTIVATION FOR TRAVEL AND CHOOSING TRAVEL PRODUCTS. Pleasure Travel Motivation. Cultural and International Tourism for Life2s Enrichment. Sociology of Tourism. TOURISM SUPPLY, DEMAND, ECONOMICS, AND DEVELOPMENT. Tourism Components and Supply. Measuring and Forecasting Demand. The Economics of Tourism. Tourism Planning, Development, and Social Considerations. ESSENTIALS OF TOURISM MARKETING AND RESEARCH. Travel and Tourism Research. The Consumer Market. Tourism Marketing. TOURISM PRACTICES AND PROSPECTS. Consumerism in the Travel Industry. Tourism2s Future.