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Preface to the Second Edition | |
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Acknowledgments | |
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First Things First: Why Consulting? | |
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Chapter Overview | |
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Consulting: What Is It? | |
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Why a Consulting Career? | |
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Explore Your Experiences | |
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Inventory Your Competencies | |
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Assess Your Consulting Aptitude | |
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Pull It Together: Your Initial Consulting Focus | |
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Entrepreneur Attitude: Do You Have What It Takes? | |
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Quick Start Action: A Baker's Dozen Questions to Ask a Consultant | |
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Quick Start Lists | |
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Planning Your Consulting Future | |
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Chapter Overview | |
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Your Preferred Future | |
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Will Consulting Lead You to Your Life Goals? | |
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Professional, Financial, and Personal Considerations | |
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Identify the Changes You Will Need to Make | |
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Quick Start Action: Create Your Personal Expense Plan | |
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Quick Start Lists | |
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Dollars and Sense | |
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Chapter Overview | |
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Establish a Start-Up Budget | |
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Put a Price on Your Head | |
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Calculate Required Revenue | |
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Quick Start Action: Setting Your Fee | |
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Fill Out Financial Forms | |
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So What's It Take to Get off the Ground? | |
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Quick Start Lists | |
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Taking Care of Business | |
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Chapter Overview | |
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Getting Started | |
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What's in a Name? | |
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Find the Best Accountant and Attorney | |
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Quick Start Action: Find an Accountant and Attorney | |
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Determine Your Business Structure | |
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Explore Your Banking and Insurance Needs | |
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Check Local Zoning Laws, Licenses, and Taxes | |
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File Legal Documentation | |
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Quick Start Action: Your First To-Do List | |
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Quick Start Lists | |
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Your Business Plan | |
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Chapter Overview | |
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Are Business Plans Really Necessary? | |
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Write Your Plan | |
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Plan to Use Your Business Plan | |
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Quick Start Action: Plan a Review | |
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Quick Start Lists | |
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Make the Switch Painlessly | |
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Chapter Overview | |
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Gain Consulting Experience Before Leaving Your Job | |
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Determine Your Transition Plan | |
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Quick Start Action: Plan with Your Family | |
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Quick Start Lists | |
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Setting Up Your Office | |
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Chapter Overview | |
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Office Location Options | |
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Set Up Your Office | |
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Paper, Paper Everywhere! | |
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Quick Start Action: Preparing Forms | |
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Quick Start Lists | |
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Finding Clients | |
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Chapter Overview | |
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Determine Your Market Niche | |
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Quick Start Action: Is There a Client Base? | |
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Who's Your Competition? | |
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Identify Your First Clients | |
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Land Your First Work | |
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Quick Start Lists | |
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Marketing | |
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Chapter Overview | |
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What Marketing Is | |
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The ABCs of Marketing | |
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Create Your Marketing Plan | |
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Build Your Marketing Plan | |
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Marketing on a Shoestring Budget | |
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Write Winning Proposals | |
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Track Your Clients | |
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Tips to Become a Better Marketer | |
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Quick Start Lists | |
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Surviving the First Year | |
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Chapter Overview | |
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Take Care of Your Health | |
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Manage Your Time | |
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Establish Good Habits | |
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Balance Your Life | |
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Did You Hear the One About the Consultant...? Developing a Personal Ethics Statement | |
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Quick Start Lists | |
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So, Now What? Year Two and Beyond | |
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Chapter Overview | |
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Assess Your Progress | |
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Quick Start Action: Review Your First Year with Your Family | |
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Plan Your Next Steps | |
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Bring It All Together | |
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Quick Start Action: Review Your First Year with a Colleague | |
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Quick Start Lists | |
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Reading List | |
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Electronic Resources | |
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Call for Ideas | |
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Call for Papers | |
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About the Author | |
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Index | |