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Preface | |
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The Innovation Challenge | |
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The Challenge: How to Really Innovate | |
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The Solution | |
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The Four Innovation Vectors-the Innovation Diamond | |
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New Products: The Key to Corporate Prosperity | |
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Huge Amounts at Stake | |
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Why So Much Innovation Today? | |
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High Odds of Failure | |
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Defining Newness and a �New Product� | |
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The Path Forward | |
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Why New Products Win | |
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The Invisible Success Factors | |
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Why New Products Fail to Yield the Profits They Should | |
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Seven Critical Success Drivers | |
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Building the Success Drivers into Your Playbook | |
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Drivers of Success-Why the Best Innovators Excel | |
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Seven Critical Success Drivers for the Business | |
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Toward a Stage-Gate New-Product System | |
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The Stage-Gate� Idea-To-Launch System | |
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What Is Stage-Gate? | |
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Seven Goals of a New-Product Idea-to-Launch System | |
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How to Manage Risk | |
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A Best-Practice New-Product System | |
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An Overview of the Stage-Gate System | |
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Debunking the Myths About Stage-Gate-What Stage-Gate Is Not! | |
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Built-in Success Drivers | |
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Next-Generation Stage-Gate�-How Companies Have Evolved and Accelerated the System | |
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Global Inputs to Reinvent Stage-Gate | |
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Scaled to Suit Different Risk Levels and Types of Projects | |
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An Adaptable, Flexible, and Agile Process | |
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Efficient, Lean, and No Waste | |
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Metrics, Team Accountability, and Continuous Improvement | |
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Stage-Gate for �Open Innovation� | |
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Life Cycle Management and Stage-Gate | |
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Automated Stage-Gate Systems | |
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Common Errors in Designing a Next-Generation Stage-Gate System | |
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Making It Work | |
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Discovery-The Quest for Breakthrough Ideas | |
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A Shortage of Blockbuster New-Product Ideas | |
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Where to Start? A Product Innovation and Technology Strategy | |
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Set Up an Idea Capture and Handling System | |
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The Sources of the Best Ideas | |
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Voice-of-Customer Methods | |
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Strategic Methods for Generating Ideas | |
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Open Innovation as a Major Source of Ideas | |
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Technology Development and Fundamental Research-Changing the Basis of Competition | |
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Patent Mapping | |
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Getting Great Ideas from Your Own Employees | |
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The Front-End Work-From Discovery to Development | |
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The First Few Plays of the Game | |
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On to Stage 1: Scoping | |
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On to Stage 2: Build the Business Case | |
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Undertake VoC Research: A User Needs-and-Wants Study | |
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Do a Competitive Analysis | |
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Revisit the Market Analysis-This Time in More Depth | |
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Time for a Detailed Technical Investigation | |
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Test the Concept with the Customer-Start the Spirals | |
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Build In the Spirals | |
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Business and Financial Analysis | |
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Action Plans | |
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On to Stage 3: Development | |
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Picking the Winners-Investing in the Right Projects | |
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It's Tough to Make the Right Investment Decisions | |
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Project Selection Is But One Component of Portfolio Management | |
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The Tools to Use for Effective Gates and Portfolio Reviews | |
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Maximizing the Value of Your Portfolio | |
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Strategic Portfolio Management | |
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Integrating the Governance Elements: Gating, Portfolio Reviews, and Road Maps | |
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Data Integrity | |
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Popularity and Effectiveness of Portfolio Methods | |
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Recommendations for Portfolio Management | |
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Making the Gates Work-Gates with Teeth | |
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Challenges at the Gates | |
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Gates with Teeth-Learn to Drown Some Puppies | |
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How Effective Gates Work | |
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Tips and Hints in Gate Governance | |
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Who Are the Gatekeepers? | |
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How to Run Gates | |
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Ways to Accelerate the Gates | |
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Make the Gates Work! | |
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Development, Testing, and Launch | |
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Parallel Actions During Stage 3: Development | |
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Seek Customer Input Throughout the Development Stage | |
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Shortening Development Times | |
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On to Stage 4: Testing and Validation | |
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Go for Launch | |
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The Final Play-Stage 5: Into the Market | |
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Implementing Stage-Gate� In Your Business | |
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Let's Go Do It | |
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Designing and Implementing Stage-Gate | |
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Laying the Foundation, an Innovation Performance Assessment | |
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Designing (or Redesigning) Your Stage-Gate System | |
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Implementing Stage-Gate-Change Management | |
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Sustaining the Implementation Effort-Making It Stick | |
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Ten Ways to Fail! | |
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Moving Forward | |
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The Benchmarker™ Audit Tool | |
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The Navigator™ Stage-Gate System | |
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Notes | |
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Index | |