Artist Management for the Music Business
Edition: 3rd 2015 (Revised)
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Description: You, the artist manager, are now more than ever the hub of the artist's career, as the music business swirls with continuous change and large record labels' influence shrinks. You're tasked with not only keeping abreast of the music industry--a continuous, almost daily, endeavour--and supporting the artists under your management in every aspect of their career, but also with managing your own career. Whether you're a new or experienced artist manager, you'll get key industry insights, exclusive planning guidance, current management tools, and successful career strategies with this third edition of the industry-standard Artist Management for the Music Business. Author Paul Allen brings years of experience working in and teaching all aspects of the music business. His focused look at managing artists' careers includes over a dozen case studies of well-known managers with analysis and clear lessons extracted, as well as various contract examples.This new edition for the first time features an entrepreneurship chapter covering how to run your artist management enterprise as a business, including anticipating risks and reacting to challenges, as well as basic money management. Also learn to effectively use social media and the Web with an added chapter on handling online promotion.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $37.95
Copyright year: 2015
Publisher: Taylor & Francis Group
Publication date: 7/24/2014
Size: 7.25" wide x 9.25" long x 0.50" tall