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Rome, Inc The Rise and Fall of the First Multinational Corporation (Enterprise)

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ISBN-10: 0393060268

ISBN-13: 9780393060263

Edition: 2006

Authors: Stanley Bing

List price: $23.95
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Description:

The world's first corporate case study, as only the best-selling Stanley Bing could tell it. A family business prospers through a productive series of brutal consolidations and rational growth. Then the rise of an executive class that pits one egotistical senior manager against another in senseless internal conflicts eventually leads to a long line of demented CEOs, excessive expansion, and foolish diversification and a high cost in shattered lives. In the end, a series of reverse takeovers leave the once-proud but now overextended and corrupt parent company at the mercy of the mom-and-pop operations that previously cringed at the grandeur of the corporate brand. Enron? WorldCom? Try…    
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Book details

List price: $23.95
Copyright year: 2006
Publisher: W. W. Norton & Company, Incorporated
Binding: Hardcover
Pages: 192
Size: 5.50" wide x 8.00" long x 0.75" tall
Weight: 0.748
Language: English

Stanley Bing is a columnist for Fortune magazine and the bestselling author of Crazy Bosses , What Would Machiavelli Do? , Throwing the Elephant , Sun Tzu Was a Sizzy , 100 Bullshit Jobs . . . And How to Get Them , and The Big Bing , as well as the novels Lloyd: What Happened and You Look Nice Today . By day he is an haute executive in a gigantic multinational corporation whose identity is one of the worst-kept secrets in business.