Managerial Economics with InfoTrac College Edition

Name: Managerial Economics with InfoTrac College Edition
Price: 7.49 USD
Availability: InStock
ISBN: 9780324183306

ISBN-10: 0324183305

ISBN-13: 9780324183306

Edition: 10th 2003

Authors: Mark Hirschey

List price: $216.95

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The tenth edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intutive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout.…

Book details

List price: $216.95
Edition: 10th
Copyright year: 2003
Publisher: Cengage South-Western
Publication date: 6/28/2002
Binding: Hardcover
Pages: 792
Size: 8.25" wide x 10.00" long x 1.25" tall
Weight: 3.630
Language: English

Mark Hirschey is the Anderson Chandler Professors of Business at the University of Kansas.

PART I: OVERVIEW OF MANAGERIAL ECONOMICS 1. The Nature and Scope of Managerial Economics 2. Economic Optimization 3. Demand and Supply PART II: DEMAND ANALYSIS 4. Demand Analysis 5. Demand Estimation 6. Forecasting PART III: PRODUCTIONS AND COST ANALYSIS 7. Production Analysis and Compensation Policy 8. Cost Analysis and Estimation 9. Linear Programming PART IV: MARKET STRUCTURE ANALYSIS AND ESTIMATION 10. Perfect Competition and Monopoly 11. Monopolistic Competition and Oligolopy 12. Pricing Practices PART V: LONG-TERM INVESTMENT DECISIONS 13. Government Regulation of the Market Economy 14. Risk Analysis 15. Capital Budgeting PART VI: SUMMARY 16. Organization Structure and Corporation…