Media Essentials A Brief Introduction
Edition: Brief Edition
List price: $67.99
Buy it from $0.98
30 day, 100% satisfaction guarantee
If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.
Learn more about our returns policy
Description: Media Essentialsis a new kind of introductory text. It's built to help students focus on the fundamentals, so that no matter how the media evolves, students can understand what's really going on. Brought to you by best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos, the book distills the essential information on media industries and major concepts, incorporates the authors' accessible critical approach, and gives students all the study tools they need to succeed in the course and to be savvy consumers. And all of this in a brief, attractive format -- for a very attractive price.
Rush Rewards U
You have reached 400 XP and carrot coins. That is the daily max!
Limited time offer:
Get the first one free!
All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $67.99
Publisher: Bedford/Saint Martin's
Publication date: 7/23/2010
Size: 7.25" wide x 9.00" long x 0.75" tall
|About the Authors|
|Mass Media Industries|
|Mass Communication: A Critical Approach|
|The Evolution of Mass Communication|
|The Oral and Written Eras|
|The Print Era|
|The Electronic and Digital Eras|
|Mass Media and The Process of Communication|
|The Evolution of a New Mass Medium|
|Debating Media's Role in Everyday Life|
|Media Literacy: Ways of Understanding|
|The Linear Model|
|The Cultural Model|
|The Social Scientific Model|
|A Closer Look at the Cultural Model: Surveying the Cultural Landscape|
|The ï¿½Ç£Culture as Skyscraperï¿½Ç Metap|