Free Ride How Digital Parasites Are Destroying the Culture Business, and How the Culture Business Can Fight Back
List price: $19.00
30 day, 100% satisfaction guarantee
If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.
Learn more about our returns policy
Description: How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track.On the Internet, “information wants to be free.” This memorable phrase shaped the online business model, but it is now driving the media companies on whom the digital industry feeds out of business. Today, newspaper stocks have fallen to all-time lows as papers are pressured to give away content, music sales have fallen by more than half since file sharing became common, TV ratings are plummeting as viewership migrates online, and publishers face off against Amazon over the price of digital books.InFree Ride, Robert Levine narrates an epic tale of value destruction that moves from the corridors of Congress, where the law was passed that legalized YouTube, to the dorm room of Shawn Fanning, the founder of Napster; from the bargain-pricing dramas involving iTunes and Kindle to Google’s fateful decision to digitize first and ask questions later. Levine charts how the media industry lost control of its destiny and suggests innovative ways it can resist the pull of zero.Fearless in its reporting and analysis,Free Rideis the business history of the decade and a much-needed call to action.From the Hardcover edition.
Rush Rewards U
You have reached 400 XP and carrot coins. That is the daily max!
Limited time offer:
Get the first one free!
All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $19.00
Publisher: Knopf Doubleday Publishing Group
Publication date: 9/18/2012
Size: 5.25" wide x 8.25" long x 0.75" tall
|Introduction The Online Free-for-All|
|How Congress Created YouTube-and Media's Big Problem|
|Facing the Music: How the Internet Devastated the Music Business|
|Geeks Bearing Gifts: Google's War on Copyright|
|The Siren Song of "Free": Why Newspapers Struggled Online|
|The Revolution May Not Be Televised: How the Internet Could Kill Mad Men|
|Books or Kindle-ing? How Technology Could Turn the Page on Publishing|
|Moving Pictures: Can Hollywood Conquer the Cloud?|
|Disquiet on the European Front: "Why France Favors Art Over the Internet|
|Blanket Protection: Turning Copyright into Copyrisk|
|The Future of the Future: Commerce or Chaos?|