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Managing a Public Speaker Bureau A Manual for Health and Human Services Organizations

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ISBN-10: 0306485664

ISBN-13: 9780306485664

Edition: 2005

Authors: Stephen F. Gambescia, Evelyn Gonzalez

List price: $109.99
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Description:

Outlining and explaining the essential elements of a well-organised and meaningful public speaker's bureau for health and human service organisations, this text evaluates the components that make up a 'purpose-driven' service as well as how to implement such solutions.
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Book details

List price: $109.99
Copyright year: 2005
Publisher: Springer
Publication date: 9/21/2004
Binding: Hardcover
Pages: 124
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 0.792
Language: English

Evelyn Gonzalez is associate professor of history at William Paterson University in New Jersey.

List of Exhibits
Introduction
The Purpose of Your Organization's Public Speaker Bureau
Creating Your Promotional Material
Unique Identifier
Aesthetically Attractive
Benefits Statement
List of Topics
Speaker Request Form
Procedures, Policies, and Conditions
Other Information
Recruiting Speakers for Your Speaker Bureau
Speaker Characteristics
Recruitment Is a Process
Orienting and Training Your Speakers
Topical and Issue Areas
Public Speaking Techniques
Logistics Training for Your Speaker
Formal Public Speaker Bureau Trainings
Tools and Resources for Your speakers
Resources
Educational Tools
Equipment
Publicizing Your Public Speaker Bureau
News Releases
Homepage on the World Wide Web
Direct Mail
"What Else?" Marketing
Speakers' Marketing
Coordinating Requests from Your Constituents
Processing Your Speaker Bureau Requests
Interaction with the Group's Contact/Coordinator
Securing a Speaker for an Engagement
Confirming the Speaker Request
Identifying Critical Success Factors for the Time/Date/Place of the Speaking Engagement
Evaluating Your Public Speaker Bureau Program
Overall Program Evaluation
Other Speaker Evaluation Questions
Evaluating the Site and Site Coordinator
Implementing Continuous Evaluation and Improvement of Your Public Speaker Bureau Program
Designing an Evaluation Program for Your Speakers Bureau
Balancing Systematic and Informal Evaluations
Summary and Final Tips for Success
Index