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Definitive Business Plan The Fast-Track to Intelligent Business Planning for Executives and Entrepreneurs

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ISBN-10: 0273659219

ISBN-13: 9780273659211

Edition: 2nd 2001

Authors: Richard Stutely

List price: $33.99
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Description:

A good business plan is the difference between success and not even getting the chance to try. This international bestseller is THE ultimate guide to business planning. Whether the goal is raising start-up or development finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information that the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, this book explains how to tailor a plan for specific readerships and to meet specific objectives. It helps focus attention on strategic planning and on strategic and operational controls. If you want to part people from their cash you need a business plan that has the substance to stand up to close examination without falling over. The Definitive Business Plan will make sure your plan is good enough to start, run or revitalise any business enterprise. "Truly a practical guide to better business planning. The book is friendly and easy to read. It is especially helpful in developing the correct thought process, which is so essential to effective strategic planning. An indispensable corporate tool." - Peter N. Tan, Senior Vice President, Hambrecht & Quist
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Book details

List price: $33.99
Edition: 2nd
Copyright year: 2001
Publisher: FT Press
Publication date: 4/23/2002
Binding: Paperback
Pages: 336
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.584

Foreword
Introduction to Second Edition
What's it all about
A Winning Presentation
Getting down to it
Know Yourself
Know the World
The Core of Your Plan
About these Numbers
Getting to Gross Profit
Getting to Net Profit
Funding the Business
Managing Risks
Getting it Approved
Now Make it Happen
Appendix: Case - Tetrylus Inc business plan