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Building Successful Online Communities Evidence-Based Social Design

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ISBN-10: 0262016575

ISBN-13: 9780262016575

Edition: 2012

Authors: Robert E. Kraut, Paul Resnick, Sara Kiesler, Yuqing Ren, Yan Chen

List price: $41.00
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Description:

Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster--not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The social sciences can tell us much about how to make online communities thrive, offering theories of individual motivation and human behavior that, properly interpreted, can inform particular design choices for online communities. The authors draw on…    
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Book details

List price: $41.00
Copyright year: 2012
Publisher: MIT Press
Publication date: 3/23/2012
Binding: Hardcover
Pages: 312
Size: 7.25" wide x 9.25" long x 1.00" tall
Weight: 1.848
Language: English

Paul Resnick is Professor at the University of Michigan's School of Information.

Sara Kiesler is Professor of Human Computer Interaction at Carnegie Mellon University. She has been elected into the CHI Academy by The Association for Computing Machinery's Special Interest Group on Computer-Human Interaction (ACM SIGCHI) in recognition of her outstanding leadership and service in the field of computer-human interaction.

Acknowledgments
Introduction
Encouraging Contribution to Online Communities
Encouraging Commitment in Online Communities
Regulating Behavior in Online Communities
The Challenges of Dealing with Newcomers
Starting New Online Communities
Contributors
Index