Edition: 6th 2010
List price: $242.40
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Description: International Business 6/e,is a comprehensive overview of international business it is divided into various business functions, making it clear and easy to understand. In every chapter ldquo;Culture Quest Insightsrdquo; into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each region or country add to the total reading experience.Topics covered include: the world's marketplaces, the international environment, managing international business and business operations.For CEOs, managers, and other executives who need to understand the cultural mores of the global societies with which they do business.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $242.40
Copyright year: 2010
Publisher: Prentice Hall PTR
Publication date: 1/27/2009
Size: 8.75" wide x 11.00" long x 1.25" tall
|The World's Marketplaces|
|An Overview of International Business|
|Global Marketplaces and Business Centers|
|Legal, Technological, and Political Forces|
|The Role of Culture|
|Ethics and Social Responsibility in International Business|
|The International Environment|
|International Trade and Investment Theory|
|International Monetary System and the Balance of Payments|
|Foreign Exchange and International Financial Markets|
|Formulation of National Trade Policies|
|International Cooperation among Nations|
|Managing International Business|
|International Strategic Management|
|Strategies for Analyzing and Entering Foreign Markets|
|International Strategic Alliances|
|International Organization Design and Control|
|Leadership and Employee Behavior in International Business|
|Managing International Business Operations|
|International Operations Management|
|International Financial Management|
|International Human Resource Management and Labor Relations|