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Digital Exhaust What Everyone Should Know about Big Data, Digitization and Digitally Driven Innovation

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ISBN-10: 0133837963

ISBN-13: 9780133837964

Edition: 2015

Authors: Dale Neef

List price: $49.99
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Description:

Will "Big Data" supercharge the economy, tyrannize us, or both? Data Exhaust is the definitive primer for everyone who wants to understand all the implications of Big Data, digitally driven innovation, and the accelerating Internet Economy. Renowned digital expert Dale Neef clearly explains:What Big Data really is, and what's new and different about itHow Big Data works, and what you need to know about Big Data technologiesWhere the data is coming from: how Big Data integrates sources ranging from social media to machine sensors, smartphones to financial transactionsHow companies use Big Data analytics to gain a more nuanced, accurate picture of their customers, their own performance, and…    
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Book details

List price: $49.99
Copyright year: 2015
Publisher: Pearson Education
Publication date: 11/21/2014
Binding: Hardcover
Pages: 320
Size: 5.00" wide x 8.00" long x 1.00" tall
Weight: 1.232
Language: English