Competing in a Flat World Building Enterprises for a Borderless World
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Description: Competing in a Flat Worldisnt just theory: its based on the extraordinary experience of Li and Fung, the worlds largest sourcing company and todays pre-eminent example of a "flat world" business. Together with top Wharton professor, consultant, and author, Jerry Wind, Li and Fung executives Victor and William Fung show how to redesign your business to succeed in this radically new era. This book reveals business secrets that helped Li and Fung grow to $7B in annual revenue with just 7,000 employees, and earned this century-old enterprise a spot on the "Wired 40" right alongside Google. Core to the books benefits is its description and roadmap for the most important organizational skill flat enterprise leaders and companies will need: the ability to orchestrate a loosely-linked network of organizations operating fluidly at the edge of chaos. You will discover how to balance centralized control with local empowerment; specialization with integration; stability with renewal; firm-centric and network-centric views of your business. Learn to compete "network vs. network," create "big-small" companies that combine scale and agility; and sell direct to the source by bridging marketing with operations. Finally, learn how to respond to flat enterprises core challenges, including supply chain disruption, nation-state politics, and other "bumps" in this not-quite-100% flat world.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $29.99
Copyright year: 2008
Publisher: Wharton School Publishing
Publication date: 9/12/2007
Size: 6.25" wide x 9.25" long x 1.00" tall
|Preface: Competing Flat Out|
|The Orchestration Imperative|
|Focus: Firm and Network|
|Orchestrate the Network|
|Compete Network Against Network|
|Management: Control and Empowerment|
|Take Responsibility for the Whole Chain (Whether You Own It or Not)|
|Empower ??A???a??????Little John Waynes??A???a????AY to Create a Big-Small Company|
|Establish the Three-Year Stretch to Balance Stability and Renewal|
|Build the Company Around the Customer|
|Follow the 30/70 Rule to Create Loose-Tight Organizations|
|Value Creation: Specialization and Integration|
|Capture the ??A???a??????Soft $3??A???a????AY by Looking Beyond the Factory|
|Sell to the Source by Bridging Marketing and Operations|
|Implications for Policy and Practice|
|Policy: Building a Borderless Business in a World of Nation-States|
|Practice: A Lever to Move the World|
|Conclusion: Are You Ready to Compete Flat Out?|
|Appendix: About Li & Fung|