Gaining and Sustaining Competitive Advantage
Edition: 3rd 2007 (Revised)
List price: $201.67
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Description: This book is designed to show readers how to put theory into practice.A full range of the most recent work in strategic management and related disciplines provides readers with recent research from theStrategic Management Journal,theAcademy of Management Review,theAcademy of Management Journal,theAcademy of Management Executive,and theRand Journal of Economics.Updated discussion on international strategies equips readers with discussion of the challenges that are unique to pursuing corporate strategies in an international context.For professionals in the fields of strategic planning, marketing research or consulting.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $201.67
Copyright year: 2007
Publisher: Prentice Hall PTR
Publication date: 11/7/2006
Size: 6.50" wide x 9.75" long x 1.25" tall
|The Logic of Strategic Analysis|
|Introduction: What is Strategy?|
|Firm Performance and Competitive Advantage|
|Evaluating Environmental Threats|
|Evaluating Environmental Opportunities|
|Evaluating Firm Strengths and Weaknesses: The Resource-based View|
|Flexibility: Real Options Analysis Under Risk and Uncertainty|
|Tacit Collusion: Cooperation to Reduce Competition|
|Vertical Integration Strategies|
|Implementing Corporate Diversification|
|Cooperative Strategies: Strategic Alliances|
|Merger and Acquisition Strategies|