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How to Do Everything with Your eBay� Business

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ISBN-10: 0072261641

ISBN-13: 9780072261646

Edition: 2nd 2005 (Revised)

Authors: Greg Holden

List price: $32.00
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This guide helps to make sales easy for overseas customers by explaining currency exchange, translation services, time differences, and customs and tax requirements. Sidebar profiles of successful eBay businesspeople provide advice to readers.
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Book details

List price: $32.00
Edition: 2nd
Copyright year: 2005
Publisher: McGraw-Hill Education
Publication date: 6/16/2005
Binding: Paperback
Pages: 496
Size: 7.30" wide x 9.10" long x 0.97" tall
Weight: 1.716
Language: English

Acknowledgments
Introduction
Get Started with eBay
Become an eBay Auction Expert
Set Goals for Your eBay Business
Know How eBay Auctions Work
Get the Hardware and Software You Need
Follow the Eight-Step eBay Sales Plan
Start Selling with eBay
Learn the Culture of eBay
Do Your Research
Get Registered
Get the Computer Equipment You Need
Become an eBay Auctioneer
Custom-Design Your eBay Business
Pick the Auction That's Right for You
Decide How to Take and Store Auction Photos
Figure Out Your Payment Options
Pick Your Shipping Options
Conduct Your First Auction
Keep Your Store Well Stocked
Improve Your Competitive Edge
Tips and Strategies for Online Sellers
Work for the Long Term
Be Community-Minded
Relax, It's Only a Sale
Buy Strategically So You Can Resell
Spruce Up Your Auction Presentation
Create a Sales Template
Fine-Tune Your Descriptions
Dress Up Your Descriptions
Make Your Auction Count with a Counter
Use eBay Seller's Assistant
Manage Multiple Auctions
Start with eBay's Management Tools
Find a Third-Party Auction Manager
Create Your Own Web Pages
MeBay: Create an About Me Page
Publish Your Own Web Site
Create Digital Images That Sell
Capture Those Images
Create Images That Attract
Find a Home for Your Images
Business Practices for eBay
Accept Payments and Serve Your Customers
Provide Customer Service
Keep It Simple: Checks and Money Orders
Offer PayPal and Other Payment Services
Accept Credit Card Payments
Convert Currency
Make Sure Your Goods Reach Their Destination
Pack 'n' Ship Like a Pro
Choose Your Shipping Options
Reach International Buyers
Meet Other Auction Hounds
Use Feedback to Your Advantage
Observe Good E-Mail Manners
Frequent eBay's Discussion Boards and Cafes
Send Emergency Messages
Give to Charitable Causes
Sell Specialty Items on eBay
Drive Home the Deal on eBay Motors
Avoid the Used-Car Lot
Get Your Bankroll Rolling
Get Your Auction in Gear
Complete the Transaction
Auction Off Business Goods and Services
Buy or Sell What You Need to Run a Business
"Lots" of Items Mean Lots of Sales
Look for Local Buyers
Buy Surplus from Uncle Sam
Hang Out Your Shingle on eLance
Sell at Fixed Price: eBay Stores and Half.com
Create an eBay Store
Fix Your Price on Half.com
Feedback and Customer Service
Get Instant Results with eBay Live Auctions
Get Acquainted with eBay Live Auctions
Become a Live Auctions Seller
Find a Consignment Seller
Keep Your eBay Business Running Smonthly
Protect Yourself and Your Customers
Control Who Bids and Buys from You
Build Your Credibility
Keep Your Transactions Trouble Free
Fulfill Your Accounting and Tax Requirements
What's Different about Being Self-Employed?
Perform the Basic Accountign Practices
Deduce Your Business Deductions
Find Accounting Help Online
Use Accounting Software
Keep Your eBay Business Legal
Copyright and Trademark Concerns
Decide on a Legal Form for Your Business
Comply with Licensing and Trade Restrictions
What to Do in Case of Trouble
If the Transaction Falls Through
If Problems Occur after You Ship
If Problems Occur During the Sale
How to Resolve a Dispute
Glossary
Index