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Call to Action

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ISBN-10: 007144808X

ISBN-13: 9780071448086

Edition: 2005

Authors: Hank A. McKinnell

List price: $27.95
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Description:

Whether it's AIDS in sub-Saharan Africa, or SARS in China, the effects of epidemics are rarely limited to their countries of origin. This text suggests that business is best placed to address the problem, and that the benefits of wellness to society would lead to a stronger global economy.
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Book details

List price: $27.95
Copyright year: 2005
Publisher: McGraw-Hill Companies, The
Binding: Hardcover
Pages: 256
Size: 6.25" wide x 9.25" long x 1.00" tall
Weight: 1.078
Language: English

A personal take, a personal stakep. 1
What is health?p. 15
Reluctant healthcare providersp. 25
Why are prescription medicines so expensive?p. 37
Why does the industry do so much marketing?p. 55
Why do Americans pay more than Canadians for drugs?p. 63
Welcome competition in healthcarep. 73
Health creates wealth : no one left behindp. 95
Consumer-driven healthcare : balancing choice, responsibility, and accountabilityp. 119
The research imperative : the search for curesp. 137
Information intensive : reaping the benefits of technologyp. 147
Change is possible : infectious disease and the struggle for hopep. 157
Next steps : a call to action starts herep. 173
The deadline for complaints was yesterdayp. 191
Table of Contents provided by Blackwell. All Rights Reserved.