UNDERSTANDING CANADIAN BUSINES

Name: UNDERSTANDING CANADIAN BUSINES
Price: 63.61 USD
Availability: InStock
ISBN: 9780070921993

ISBN-10: 0070921997

ISBN-13: 9780070921993

Edition: 5th 2005

Authors: NICKELS

List price: $87.95

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Description:

Nickels 5e offers a market-driven revision connecting students to the realities of business along with a complete, integrated teaching package that makes teaching this course a breeze. The text's unique blend of customer focus, technology, authorship and package amalgamate into a complete learning system aimed at making the introductory business course interesting, topical, and relevant to students in both major and non-major streams. UCB is now the text that others benchmark for quality, readability, usability and currency and no competitor offers the variety and adaptability of the various packages (text and supplements) that are available with this text.

Book details

List price: $87.95
Edition: 5th
Copyright year: 2005
Publisher: RYERSON
Publication date: 1/1/2005



Business Trends: Cultivating a Business in Diverse Global Environments


Managing within the Dynamic Business Environment


How Economic Issues Affect Business


Competing in Global Markets


The Role of Government in Business


Ethics and Social Responsibility


Business Ownership and Small Business


Forms of Business Ownership


Entrepreneurship and Small Business


Leadership, Organization, and Production to Satisfy Customers


Management and Leadership


Adapting Organizations to Today's Markets


Producing World-Class Goods and Services


Management of Human Resources


Motivating Employees


Human Resource Management: Finding and Keeping the Best Employees


Understanding Employee-Management Issues and Relations


Marketing: Developing and Implementing Customer-Oriented Marketing Plans


Marketing: Building Customer and Stakeholder Relationships


Managing the Marketing Mix: Product, Price, Place, and Promotion


Accounting Information and Financial Activities


Understanding Accounting and Financial Information


Financial Management


The Financial Services Industry in Canada


Using Technology to Manage Information


Working within the Legal Environment of Business


Index