Search for Digital Excellence : Paradigms for Building the Webbed Organization

Name: Search for Digital Excellence : Paradigms for Building the Webbed Organization
Price: 7.72 USD
Availability: InStock
ISBN: 9780070270572

ISBN-10: 0070270570

ISBN-13: 9780070270572

Edition: 1998

Authors: Amir Hartman, Nulu Roldan, Judith Gebaur, James Ware

List price: $29.95

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Description:

Digital Excellence provides new strategies for exploiting Internet-based technology in the emerging digital economy including lessons learned, critical success factors, and 25 multi-dimensional case studies.

Book details

List price: $29.95
Copyright year: 1998
Publisher: McGraw-Hill Osborne
Binding: Hardcover
Size: 6.25" wide x 9.50" long x 1.50" tall
Weight: 1.694
Language: English

Acknowledgments	p. vii
Foreword	p. xi
Introduction	p. 1
Thinking Strategically About Electronic Commerce	p. 19
The Building Blocks of Electronic Commerce	p. 37
The Case of Internet EDI: The Evolution of Internet Technologies	p. 63
Building A Webbed Organization	p. 75
Cybergold: Revolutionizing Existing Paradigms of Internet Advertising	p. 104
Inktomi: Forming Networks of Partners	p. 113
Intranets: Building the New Enterprise	p. 121
Levi Strauss and Company	p. 136
Ford Motor Company	p. 144
Silicon Graphics, Inc.	p. 148
Interorganizational Electronic Commerce: Redrawing Competitive Boundaries	p. 153
McKesson Corp.	p. 181
Cisco Systems, Inc.	p. 187
Consumer-Focused Electronic Commerce	p. 195
Virtual Vineyards	p. 222
Mpath Interactive	p. 228
Onsale, Inc.	p. 235
Planning and Management of Internet-Based Technologies	p. 245
Electronic Commerce at The Gap, Inc.	p. 278
Pacific Bell Internet Services	p. 287
Organizational Impacts	p. 299
Marshall Industries	p. 310
MCA/Universal: The Evolving Role of the CIO	p. 316
Social Impacts and Policy Issues	p. 323
Guidelines for Success	p. 361
Whats Next?	p. 381
Index	p. 417
Table of Contents provided by Syndetics. All Rights Reserved.