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Contemporary Business

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ISBN-10: 0030183790

ISBN-13: 9780030183799

Edition: 6th

Authors: Louis E. Boone

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Book details

Edition: 6th
Publisher: Harcourt College Publishers
Binding: Hardcover
Language: English

Contemporary Business and Its Environmentp. 2
The Foundations of Businessp. 4
Economic Challenges Facing the United Statesp. 38
Global Dimensions of Businessp. 66
Social Responsibility and Business Ethicsp. 96
Careers in Businessp. 134
The Structure of American Businessp. 140
Forms of Business Ownershipp. 142
Entrepreneurship, Small Business, and Franchisingp. 172
Careers in Businessp. 204
Management and Organizationp. 210
The Process of Managementp. 212
Internal Organizationp. 246
Production and Operations Managementp. 276
Careers in Businessp. 320
The Human Resourcep. 324
Human Relationsp. 326
Human Resource Managementp. 362
Labor-Management Relationsp. 410
Careers in Businessp. 446
Marketing Managementp. 450
Marketing Strategyp. 452
Product and Pricing Strategiesp. 482
Distribution Strategyp. 516
Promotional Strategyp. 550
Careers in Businessp. 582
Information for Decision Makingp. 586
Information Systems and Businessp. 588
Accountingp. 626
Careers in Businessp. 664
Financing the Enterprisep. 668
Financial Managementp. 670
Money, the Banking System, and Other Financial Institutionsp. 698
The Securities Marketp. 740
Risk Management and Insurancep. 780
Careers in Businessp. 818
Appendix A Fundamentals of Business Lawp. A1
Appendix B Your Career in Businessp. B1
Appendix C Small Business Planningp. C1
Table of Contents provided by Blackwell. All Rights Reserved.