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Grow to Be Great Breaking the Downsizing Cycle

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ISBN-10: 0028740475

ISBN-13: 9780028740478

Edition: 1995

Authors: Dwight L. Gertz, Joao Baptista

List price: $25.00
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Drawing on their study of more than 1,000 large companies, the authors argue that managers must move beyond the current wave of downsizing, restructuring, and reengineering, revealing that growth opportunities are everywhere.
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Book details

List price: $25.00
Copyright year: 1995
Publisher: Free Press
Publication date: 10/18/1995
Binding: Hardcover
Pages: 224
Size: 6.50" wide x 9.75" long x 1.00" tall
Weight: 0.990

Acknowledgments
What's Keeping CEOs Awake at Night
You Cannot Shrink to Greatness
Shattering the Myths of Corporate Growth
What Most Growing Companies Have in Common
Customer Franchise Management
New Product and Service Development
Channel Management
Growth Foundations
Getting to Growth
Growth Diagnostic
Growth Champions
Notes
Index
About the Authors