Blog Marketing The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results

Name: Blog Marketing The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results
Price: 6.52 USD
Availability: InStock
ISBN: 9780072262513

ISBN-10: 0072262516

ISBN-13: 9780072262513

Edition: 2006

Authors: Jeremy Wright

List price: $40.00

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Description:

All companies, large and small, know that reaching customers directly is essential to success. This book reveals how any company can use blogs to raise its visability and transform internal communications.

Book details

List price: $40.00
Copyright year: 2006
Publisher: McGraw-Hill Education
Publication date: 12/6/2005
Binding: Hardcover
Pages: 336
Size: 6.00" wide x 9.00" long x 1.24" tall
Weight: 1.430
Language: English



Foreword


Acknowledgments


Introduction



Blogging Basics



Getting into the Blogging Mindset



The Power of Blogs for Business



How Your Company Can Use Blogs



What Type of Blogs Are Best for Your Company



Using Blogs to Increase Internal Communication



Learn What's Being Said About Your Company and Products



Participating in Your Blog



Dealing with Negativity



How to Succeed in Blogging



The Future of Business Blogging



Sample Blogging Policy


Glossary


Endnotes


Index