He is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president & creative director at J. Walter Thompson Advertising & Leo Burnett Advertising, he is chairman of Guerrilla Marketing International, a consulting firm serving large & small businesses worldwide. He lives San Rafael, California.
JAY CONRAD LEVINSON is the author of the best-selling marketing series in history, ldquo;Guerrilla Marketing,rdquo; plus 58 other business books. His books have sold more than 21 million copies worldwide. His Guerrilla concepts have influenced marketing so much that his books appear in 62 languages and are required reading in MBA programs worldwide. ANDREW NEITLICH is the founder and director of Solo Revolution (www.solorevolution.com), a unique association of solopreneurs from around the world who are building businesses and living life on their terms. He is also the founder and director of the Center for Executive Coaching (www.centerforexecutivecoaching.com), along with sister… organizations The Center for Career Coaching (www.centerforcareercoaching.com) and The Institute for Business Growth (www.instituteforbusinessgrowth.com). These organizations train coaches and aspiring coaches from around the world to work with executives and business owners.