Four Stages of Highly Effective Crisis Management How to Manage the Media in the Digital Age
List price: $51.99
Buy it from $40.61
This item qualifies for FREE shipping
*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.
30 day, 100% satisfaction guarantee
If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.
Learn more about our returns policy
Description: Examining communication between the media and the public during times of crisis, this book specifies the definition and stages of a crisis, the role of media, and media ethics during a crisis scenario. It discusses how to develop communication plans, what information to provide, and the role of social media in the present-day digital age. A wealth of case studies demonstrates how to choose the appropriate media outlet and language to convey an informative message and avoid potential 'bad press' due to mismanaging a situation.
Rush Rewards U
You have reached 400 XP and carrot coins. That is the daily max!
Limited time offer:
Get the first one free!
All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $51.99
Copyright year: 2011
Publisher: CRC Press LLC
Publication date: 3/14/2011
Size: 6.50" wide x 9.75" long x 0.75" tall