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Big Data at Work Dispelling the Myths, Uncovering the Opportunities

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ISBN-10: 1422168166

ISBN-13: 9781422168165

Edition: 2014

Authors: Thomas H. Davenport

List price: $45.99
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Description:

From the author of the bestselling Competing on Analytics: How to make big data work for your company.We know companies are awash in data; and we know mining and using this data in the right way can turn a mediocre company into a winning one. So how, as a leader, do you make that happen?In Big Data at Work, Tom Davenport gives managers a concise, nontechnical overview of big data and explains how to exploit the new opportunities it creates. He describes how big and small companies in a variety of industries are already achieving this potential, and he shares a new framework for developing a strategy that managers can put to immediate use.Cutting through the hype to surface only the…    
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Book details

List price: $45.99
Copyright year: 2014
Publisher: Harvard Business Review Press
Publication date: 2/25/2014
Binding: Hardcover
Pages: 240
Size: 6.38" wide x 9.46" long x 0.87" tall
Weight: 0.990
Language: English