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Small Business Management: Launching & Growing Entrepreneurial Ventures

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ISBN-10: 1305405749

ISBN-13: 9781305405745

Edition: 2016

Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy

List price: $310.95
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Description:

Help your students realize their dreams of small business success with Longenecker/Petty/Palich/Hoy's SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 18E. This popular text continues to lead with its comprehensive approach, precedent-setting coverage, innovative tools, engaging examples, and integrated resource package. SMALL BUSINESS MANAGEMENT delves into the fundamentals of business management, with an emphasis on how to start a business as well as how to manage, grow, and harvest one - the full business cycle. All-new cases, proven exercises, and online activities place students in the role of decision-makers to sharpen their understanding of concepts.…    
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Book details

List price: $310.95
Copyright year: 2016
Publisher: Cengage Learning
Binding: Cloth Text 
Size: 8.50" wide x 11.00" long x 1.25" tall
Weight: 4.070
Language: English